When I began working with Bethany on her website, she had an old outdated site that wasn’t mobile friendly and didn’t highlight the work she does.
After going through my foundational branding processes, we were ready to design a site that reflects the unique aspects of her work in a way that appeals to her ideal client.
As a brain wellness coach, Bethany’s work is grounded in nature and food so I brought elements of that throughout her site.
In this draft, you can see the influence of nature and art through the custom fern artwork created specifically for this project. The hand watercolored fern is a staple in her brand design and is found on her website, stationery, business cards, and brochures.